Selling Value is published and available for immediate shipment

I’m delighted to announce the publication of Selling Value, the complete guide to designing, marketing and selling support packages — in other words, a compilation of this blog, with over a dozen case studies to inspire you to augment and improve your current support portfolio. The book is written with a light-hearted tone and a format that makes it easy to zero in on just the topics you need.

You can buy it here.

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